The job title

Senior Brand Manager

St Albans
Contract Type
Full time
Salary
competitive
Department
Marketing
Region
St Albans, Hertfordshire
Job Type
Full time
Start Date
Aug 29 2022 12:00AM

Who Are Burtons Biscuits?

We are the home of Jammie Dodgers, Paterson Shortbread, Maryland Cookies and Wagon Wheels to name just a few! We are incredibly lucky to work in the world of making delicious biscuits!

 

‘We are a more successful and fun place to work when people feel free to be themselves’.

 

At Burton’s we believe in the power of being authentic, being entrepreneurial and being supportive to each other to meet our common goals…oh and did we mention having fun?!

 

Understanding our customers is crucial to our success, so having a workforce that reflects the diversity of our customers is vital.

 

As a business we are committed to the continuous improvement of diversity and equality in the workplace and we welcome talented individuals from all backgrounds who share our Pride and Passion for Baking Great Biscuits and snacks.

 

Along with having amazing brands, we have secured long term agreements to allow us to manufacture a number of sweet & savoury snacks across Mars, Cathedral City & Marmite branded products. We also have several key strategic partnerships within the Retailer Private Label sector and our proud of the amazing biscuits we bake for our customers and consumers.

 

Within our Burton’s group, we have 6 bakery sites across the UK, located in Blackpool, Livingston, Edinburgh, Dorset, Isle of Arran and Llantarnam, with our head office in St Albans.   In total we employ circa 2,100 people around across our locations.

 

Burton’s Biscuits is owned by Ferrero and we are proud to be part of such a fantastic and successful business.  The Ferrero Group operates in more than 50 Countries and their products are sold in over 170 Countries.  We are delighted to be part of the Ferrero group which represents over 37,000 employees across the world and has a consolidated turnover of €12.3 billion (2020).

 

What are we all about?

Here at Burton’s Biscuit we pride ourselves on being an employer of choice. Our goal is to support our team in achieving their career goals. We do this by providing a working environment that offers opportunity, support, scope and pace of change. Our culture is the foundation of our business. We are fast paced, agile and fun.

 

What does your typical day look like?  

To identify and understand consumer insight to support the development of creative solutions which in turn drive consumer preference and presence of our brands.  Ultimately to drive incremental revenues for the company and our customers.

 

Other key actions will be but not limited to:

- Lead the development of the 3 year vision & strategy brand plan with execution of key brand activities identified in the brand planning  process.

- Deliver against agreed P&L KPI's

- Ownership of brand consumer spend management , ensuring timely reporting, tracking and supplier payment

- Lead the overall tracking and reporting of brand performance 

- Lead the identification and implementation of cost based recovery initiatives, working closely with Finance Teams and Bakery sites

 

What are the key ingredients needed for the role? 

You will need to be a well rounded project manager

You will need at least 5 years Senior Brand management experience and have led a 3 year development plan

 

You will need to be confident with strategy and brand positioning.

 

While a background in food would be an advantage, experience of other FMCG  can also be taken into consideration.



 

If you are ready to begin a career with real bite, we would love to hear from you so apply now by clicking the link below.